Brand Identity & Strategy
ALPFA
Unifying Chapter Brand Identity to Attract Corporate Sponsorships
Establishing visual consistency and polished communications guides to elevate a professional network's corporate appeal.
Brand Strategy & Web Presence
Helping service brands feel clear, professional, and trustworthy.
I help independent consultants, coaches, and service professionals build a clearer brand presence and professional websites. Whether you work in English, Spanish, or both, let’s translate your real-world expertise into a clean, trustworthy digital space.
AN
Bicultural
FOUNDER & STRATEGIST
Andrea Naranjo
Bridging visual direction, strategic marketing, and bilingual cultural nuance to build clean digital platforms.
Meet Andrea Naranjo
Your partner in translating real-world expertise into a clear, trustworthy digital presence.
Andrea helps consultants, coaches, and service professionals translate real expertise into a brand presence that feels clear, consistent, and trustworthy.
Whether you operate in English, represent yourself to a bilingual audience, or want to expand your reach, I design visual standards, write bicultural copy, and build clean, modern websites that speak with elegant simplicity and credibility.
Clear Positioning
Humble, literal, and direct statements that build client trust.
Bicultural Fluency
Bridging the subtle nuances of English and Spanish messaging.
The Strategy
The Brand Presence Offer Ladder
Choose the exact level of support your business needs right now. We meet you where you are, offering swift clarity sessions up to a complete custom brand launch.
Self-Serve
Brand Presence Diagnostic — Free
Free/ Self-Serve
A free automated diagnostic that helps you spot gaps in your current brand presence and understand your clearest next step.
- Identify immediate gaps in your online messaging
- Experience a structured strategic assessment format
- Receive customized guidance on your clearest next steps
Focused Strategy
Brand Clarity Session
$195/ One-Time 60-Min Session
A focused, one-on-one session to solve a single messaging bottleneck or map out your page layout.
- 60-minute strategy video call
- Practical messaging framework or page hierarchy
- Call notes and clear next steps
Brand Alignment
Brand Presence Sprint
$1,250/ 1-Week Delivery
A swift alignment of your brand strategy, clean copy drafts, and visual aesthetic templates.
- Core Brand Voice and positioning definition
- Professional copy draft in English or Spanish
- 3 visual social media templates
- Strategic moodboard and color guidelines
Website & Brand
Brand + Website Launch
$3,200/ 4-Week Project
A complete visual identity paired with a custom, clean web presence designed to build client trust.
- Visual Direction & simple logo assets
- Single-page professional website
- Bilingual messaging structure (English & Spanish)
- Standard SEO setup & fully responsive design
* The Diagnostic is fully automated and self-serve. You will receive your customized results instantly on-screen and in your inbox.
Selected Projects
View All Real CasesSelected Case Studies
Digital Marketing & Campaign Strategy
Sigma Lambda Gamma
Vibrant Recruitment Campaign & Cultural Positioning
Designing an energetic, high-impact recruitment campaign that aligns local energy with national brand excellence.
Brand Strategy & Editorial Design
Panhellenic Association
Unified Council Communications & Digital Catalog
Clarifying values and streamlining communications for multiple organizations under a single, cohesive council visual standard.
Let’s Align Your Digital Presence
Ready to align your brand presence?
Whether you want a complete Brand + Website Launch or a fast, tactical Brand Clarity Session to break through a messaging block, let’s build something clear and trustworthy.